Missed Marketing Opportunity

I got a couple of books from Amazon today. I read a few pages of one and then tried to find something to use as a bookmark. Amazon sent some ads with my order, but they were on large, somewhat thin pieces of paper. If they had printed them in bookmark form I would have kept them and used them instead of throwing them out just now. As it is I have three pieces of paper in my trash that I never bothered to look at, and no bookmarks.

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